Titles tell both visitors and search engines what they can find on the corresponding pages. Your website page titles (also known as title tags) are one of the most important SEO elements. If you’re unsure how to get started, we’ve built this on-page SEO checklist to help guide you.
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- This includes compressing image files and using alt tags with relevant keywords, which helps in improving page load speed and SEO.
- It also shows Google that your page is a hub of high quality content.
- Get a complete list of SEO best practices to boost your website’s ranking in the organic search results.
- The assortment of random numbers and letters doesn’t tell you, or search engines, what’s on the page.
- It shows you all of the factors featured in this article, which you can use for reference when you’re preparing content for your site.
The goal is to ensure it’s crawlable, indexable, and performs well from a technical standpoint. H1-H6 header tags are HTML elements that create a visual hierarchy of a web page, which helps users and search engines quickly scan and interpret the content of a web page. Internal linking also offers an opportunity for keyword placement. Use descriptive anchor text with relevant keywords to help search engines and users navigate your site more effectively. Using your main keyword in the meta description improves relevancy and helps search engines match your page with user queries.
Schema Markup Audit Checklist
Responsive design principles, such as flexible images and CSS media queries, ensure your visuals adapt seamlessly across devices. Start by compressing images to reduce file size without losing quality. Choose the correct format—use JPEG for photos and PNG for transparent images. This next section will inform you about some crucial on-page SEO factors you must consider when working on websites. On the other hand, large websites in highly competitive industries require much more detailed maintenance to stay on top.
Google is Getting Smarter. Is Your Content Keeping Up?
A website that ranks well, not only has great content, but each page will have a well-crafted title tag, headings, meta tags and URLs. With this On Page SEO checklist, you’ll be ensuring that each of the on page elements of your site are SEO friendly and optimized for Google. Just remember to have your keyword research at hand first as this will make things much easier for you.
Set longer cache durations for static SEO Anomaly content to maximize performance. A quality host with servers near your audience reduces latency. Adding a Content Delivery Network (CDN) spreads your content across multiple servers, making it load faster for users in different locations. Creating high-quality, helpful content can improve your on-site SEO. It gives value to your audience and aligns with Google’s ranking systems. Including updates like the “Helpful Content Updates” introduced in 2021.
But if a searcher enters a different keyword and Google wants to display your page, it’ll pull text from your page that closely matches what the searcher’s looking for. A sitemap is a file containing a list of all pages on your site. Alt text (alternative text) within images is a principle of web accessibility, and is used to describe images to the visually impaired via screen readers.